pinterest

Pinterest recently introduced an analytics tool for verified websites. It gives Pinterest users information about their site’s performance on Pinterest. Being active on Pinterest won’t necessarily draw a lot of attention to your site. You need to analyze the performance of your content and optimize your strategy accordingly. These 5 Pinterest analytics tools help you make better sense of your marketing efforts:

Pinterest Analytics

Pinterest Analytics: this tool is a no brainer. You need to verify your site before using this. Once there, this tool will show you the most repinned and shared stories on your website. [click to continue…]

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Pinterest is a pretty exciting community to be a part of. It can drive a ton of traffic to your website if you target it the right way. You are going to need great and catchy images to get the most out of your efforts in this community. Using tools to schedule your posts ahead of time and track their performance is a good idea as well. These two Pinterest tools help you get more out of your efforts in this community:

Pinerly: a powerful Pinterest tools that helps you track the performance of your campaigns and get more repins. It even suggests content to pin. [click to continue…]

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Pinterest should not be new to those of you who have been keeping up with the latest developments in social media. The site gets a ton of traffic and is more than capable of helping your business and products to gain more attention in your market. Learning your way around Pinterest may not be difficult but mastering it could take some work. You need to have a solid strategy to get the most out of your efforts. These 5 infographics show you how to get started and master Pinterest:

Pinterest Cheat Sheet: contains basic steps you need to take to prepare your profile and pin content more effectively.

Social media Image Sizes Cheat Sheet: one of our favorite infographics. This covers the image sizes you need for Facebook, Twitter, Pinterest, and other social profiles. It is a time saver (credit: LunaMetrics). [click to continue…]

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Pinterest is a fast rising social network. It is already driving a ton of traffic to websites that are taking advantage of it. Not every website is Pinterest-friendly though. In order to have success on this site, you need to have superb content with great visuals. It’s a visual community after all. Here are 6 ways you can go about optimizing your existing posts for Pinterest:

  • Add more visual content: we are talking about photos, videos, charts, and things people would want to share. If your website only has text-only articles, you are going to have a difficult time gaining traction on Pinterest.
  • Change your content strategy to target Pinterest: in a perfect world, Pinterest users will love every single post on your website. But we don’t live in such a world. You can always change your content strategy to include Pinterest-friendly material on a daily or weekly basis. Once you get new visitors to your door, the real challenge of keeping them with you begins. [click to continue…]

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Pinterest is a fast rising social network. It can be a huge traffic driver for your website as long as you take time to formulate a proper strategy for it. Integrating Pinterest into your website could help your cause too. If you happen to use WordPress to run your website, these 3 Pinterest WordPress plugins can make integrating this social network into your website easier:

Pinterest RSS Widget: lets you add your pins from Pinterest to your website. It sits in your sidebar and fetches your latest pinned content from your account.

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