facebook

5 Killer Facebook Cheat Sheets

by cyrus on Dec 28

Twitter, Google+, and Pinterest are all great social communities. But Facebook remains the king among them. As a business owner, you can’t afford to ignore Facebook and its audience. Not everyone knows how to get the most out of Facebook though. These 5 Facebook cheat sheets could save you time getting started:

facebook shortcuts

Facebook Keyboard shortcuts: this cheat sheet by mycleveragency shows you the keyboard shortcuts you need to be familiar with to use Facebook like a pro. [click to continue…]

{ 0 comments }

Continue Reading

In order to get started with your journey in social media, you should take time to build your profiles on site like Facebook and Twitter like a pro. You not only should include information about your business but also make sure to upload professional images. Unfortunately, not all social networks have the same image dimensions requirements. These 5 cheat sheets save you time optimizing your images for sites such as Facebook, Twitter, Google+, and more:

Facebook Timeline Dimensions: this infographic covers image sizes for your Facebook profile, banners, and everything in between (via). [click to continue…]

{ 0 comments }

Continue Reading

Twitter, Facebook, and LinkedIn are all great communities to be a part of. Business owners can use these communities to connect with their prospects and provide their customers with a better service. As a business owner, you don’t want to just spend your time talking to/with others. Listening should be a big part of your strategy too. By looking at what people are asking online and what their needs and wants are, you’ll have an easier time improving your products and coming up with new products ideas.

Many top social sites have Q&A sections that business owners can take advantage of to find out about people’s needs. There are also Q&A only websites out there that can be used to mine product ideas. If you are stuck or are just looking to improve your existing products, these 5 Q&A websites you need to take advantage of:

LinkedIn Answers: the best place to find out about people’s needs and wants. LinkedIn is a more formal network than Facebook and Twitter. That means you are less likely to get silly questions on that site.

Answer Bag: includes plenty of questions/answers as well as polls you can take advantage of to find more business opportunities. The debate section is useful too.

Facebook Questions: an exciting new service by Facebook that will let Facebook community ask and answer questions like never before. Social Q&A is even better for those looking for new business ideas.

[click to continue…]

{ 0 comments }

Continue Reading

Small businesses do not have the funds or the resources of those large corporations. It’s tough to throw money at a problem when you do not have any to start with. That’s why no small business owner should neglect Facebook, Twitter, and other similar social networks. These services have leveled the playing field somewhat, giving small businesses the chance to gain a gathering online (using word of mouth and other types of marketing). Getting the most out of Facebook does not require you to spend a ton of money. Sure. You may have to spend a bit on ads to promote your Facebook pages or business. A professional page design could cost you a bit as well. But most tactics you can implement for free.

You can’t become a Facebook guru in one night. But there are simple steps you can take to take your business to the next level. If you are new to Facebook and have no idea how to get more out of it to take your business to the next level, here are 10 easy-to-implement tactics that should give you ideas:

  1. Make a Professional-looking Facebook page: have you seen those Facebook pages that are all over the place. There is nothing wrong with that if it’s your personal Facebook profile that is messy and full of useless content. But your business page should focus on things that matter to your audience. The looks matter too. Your Facebook page could leave a long lasting impression on your prospects, so be careful what you show on your pages. It also never hurts to invest some money to put up a more professional looking Facebook page.
  2. Add Interactive Applications: setting up a Facebook page should not be the only step you take to push your business. Don’t ignore some of those apps that can make it all more interactive for your Facebook fans. No silly apps though.
  3. Throw Facebook Giveaways: Facebook giveaways can be very effective, if done right. We are not talking about those fake Facebook giveaways. Having exclusive giveaways for your Facebook fans can help spread the word about your business and increase your friends on the site. Don’t forget to read the terms and conditions of Facebook on contests. [click to continue…]

{ 0 comments }

Continue Reading

Facebook is a great community to be a part of to catch up with old friends, keep up with the current ones, and even find contacts and new friends. A lot of people do use Facebook to just waste their time, and there is nothing wrong with that. Everybody is responsible for themselves and their own times. If you are a business owner or want to start an online business, you can’t afford to do the same. There are plenty of ways that Facebook can help you take your business to the next level and make some money in the process as well.

Paul Dunay has done such a wonderful job with his presentation on this topic, that everyone should take time to go over his recommendations on this subject.

View more presentations from Paul Dunay.


But while Paul talks about top level strategies that you can use to make money on Facebook, here are a few guerilla style methods to make money on Facebook:

1. CafePress: I have talked about CafePress and how you can make money from it in the past. By using Facebook, you can sell products on Facebook and put more money in your pocket. Here is the app that lets you do just that. [click to continue…]

{ 0 comments }

Continue Reading

Driving traffic to your online venture should be one of your top priorities. Your goal should be to get your conversion rates as high as feasible to make a profit with your business, but a conversion rate of 100% does not lead to a profitable business. In fact, any number like that probably means that you are not doing a good job driving enough traffic to your website. You can always try SEO and pay per click marketing to increase traffic to your business and generate leads, but what a lot of entrepreneurs are not paying attention to is the power of Facebook Ads. It’s true that being involved in Facebook and having your own fan page up and running can generate leads for you. But in order to really make it on Facebook, you’ve got to take a more aggressive approach. Facebook Ads is a very exciting ad system that lets you target Facebook users by their birthday, how they are interacting with your pages, their age, and even their marital status. These are all invaluable information that can help you reach a more targeted set of prospects.

There are many Facebook ad strategies that you can use to make money online, but you don’t have to be a genius to get started pushing your brand on Facebook. You do need to create a page for your business before getting started. A lot of entrepreneurs that are using Facebook only drive traffic to their own websites. But you should compare your conversions rates from your fan pages and your home page to find out which one is more suitable for Facebook traffic. Once you have done that, you are ready to take advantage of Facebook’s Ad system:

What I like about Facebook Ads is the fact that is very simple to use. So you don’t have to be genius to get started with it. You do want to take time to read the guidelines to find out what you can and can’t do on Facebook. The people behind this system are very strict, and they won’t hesitate to remove your ads if you are not compliant with their policies. You also want to test image ads versus text-only ads to figure out which works the best for your situation. [click to continue…]

{ 0 comments }

Continue Reading

1

Everybody is talking about the social media these days. Just a few days ago we had Kutcher vs. CNN in the first Twitter challenge. The goal was to reach one million users on Twitter and also contribute to a great cause in the process. The social media industry may be maturing, but there is still a lot of money to be earned. Let’s not forget that as great as Facebook, FriendFeed, and Twitter are, they are not perfect. You all probably remember myspace and its dominance a few years ago. Where is it now? It’s barely holding on. Things change quickly in the social media, and that means entrepreneurs are always going to have the opportunity to make money with their products and services. If you are willing to learn new things and think outside the box, there is no limit to how much you can earn in this industry. With that in mind, here are a few ways to make money online from the social media:

  1. Paid applications: writing an application for Facebook and Twitter is one of the best ways to make money online. As long as you provide a unique value, there is no reason you can’t monetize your work.
  2. Free applications: free applications can help you get a lot of traffic back to your site and even promote your other products. You can’t beat free.
  3. Services: there are many services that you can provide to folks who want to get in on this whole social media thing. You can help them achieve more followers or promote their businesses online. You could teach them how to get started with the social media. Consulting and coaching is one of the best ways to make money in this market.
  4. Videos: you can take your service to the next level by creating a video product that shows people how to do things. It’s more than consulting. It’s teaching a lot of people how to get things done.
  5. Products: you can always create products that let people do more with the social media. This goes back to item number 1 but these products will address a set of needs. You can create a program that lets people grab information from various social media sites and track their reputation across these networks. The sky’s the limit here.
  6. Corporate services: most corporations are still not on board with a lot of things that are going on in the social media. They are proactively looking for solutions that help them manage their reputation and get more out of Twitter and Facebook. What a better way to make money than offering these companies a solution they can work with.
  7. Reports: you can always sell reports as long as you provide real value. You can also put together a book if you have gotten real results on sites such as Facebook and Twitter.

There are many other ways you can make money on social networking sites. The sky’s the limit here. You can create all kinds of mashups and get more specific with the above tactics. Social media is here to stay. Why not make

{ 0 comments }

Continue Reading