Business Tips

People who have had to run a website in the past know the importance of investing in tools and services that can protect their website against disasters and hack attacks. Some of these tools can cost a ton of money but may be worth it for large businesses. These 4 tools give webmasters peace of mind and are affordable for small business owners:

VaultPress: one of the best services to sign up for to protect your WordPress website with. It helps webmasters backup their WordPress sites. It can handle security issues too. [click to continue…]

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Millions of people own an iPhone these days. As an online business owner, you simply can’t afford not to target those folks. Unfortunately, many webmasters have themes that are not completely iPhone friendly. Not all business owners afford to invest money in developing highly sophisticated apps for their sites. If you are using WordPress, here are 3 ways you can make your website iPhone friendly:

Handheld theme: a superb mobile theme that serves a mobile friendly version of your website on handheld devices such as iPhone. It works on Android devices too.

WP Touch: one of the best plugins in this category. It serves a different version of your website to your iPhone visitors without disturbing your regular readers. This plugin also has a skin for Apple iPad.

Mobile Friendly themes: if you have not brought your website online yet, you can always invest in a theme that is mobile friendly. Many theme developers understand this need and have designed their new work accordingly. ThemeForest and WooThemes are just two places you can look for these types of templates.

Some online businesses have both a mobile friendly website and a native app for iOS. If you have the time and resources for that approach, more power to you. Otherwise, you can use the above solutions to get this done for cheap.

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Many online business owners who achieve a degree of success get comfortable with it and do not take time to innovate to grow their business and take it to the next level. If you are not investing in your business and trying new tactics, you are going to get left behind. Here are 7 tactics you should use to keep your business relevant these days:

Develop an app: creating an iPhone or Android application for your business does not require major investment but could make a big difference. It could set your business apart from others in your industry.

Try e-book marketing: platforms such as Kindle have given independent publishers and small businesses the chance to publish reports, short, and long e-books to share them with the world. If you love writing or afford to hire a writer, this tactic could gain your brand more attention.

Publish infographics: infographics can gain a lot of links for your business and help your site move up in the rankings. If you have a design team, putting decent infographics together should not be that hard. Businesses can also hire design teams specifically for this job. [click to continue…]

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Magento is a powerful e-commerce CMS that lets you bring your shop online quickly. The platform is designed specifically for those of you who plan to sell products online. Just like WordPress, there are plenty of templates available for Magento to get you started fast. These 4 quality Magento themes are worth checking out:

Crisp and Clean: a super clean and attractive e-commerce theme for Magento. It has a very simple design with Amazon style menus. It is iPad friendly too.

Tribeca Magento Theme: it has everything you need to bring your shop online fast. It has various page templates to keep the experience on your site consistent for your visitors.

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Android and iOS are two powerful mobile platforms for businesses to take advantage of to reach customers “on the go.” Creating an iOS or Android application for a business could require a lot of up-front investment. But these 4 tools allow business owners to do the job without having to go broke:

AppMakr: it is a user-friendly application builder system for iOS. Users can create an application for their portal in a flash and publish it to iTunes in no time.


MyAppBuilder: lets you turn your blog into an iPhone application quickly. You can use it to promote your e-book, get your brand more exposure, and engage your audience. [click to continue…]

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Android is one of the fastest growing platforms around. It is now being used by millions of people around the globe. It is a very small business friendly operating system as there are a ton of free and paid business applications available for it. Unlike Apple iOS apps, Android applications can be downloaded from multiple application stores.

If you own an Android device and want to use it for your business more effectively, these 6 Android apps are must try:

Business Calendar: one of the best calendars around for Android. It can help you keep up with your tasks and stay productive on the road. Syncs with Google Calendar.

Wyse PocketCloud: want to connect to your work computer from a remote location? This app can get the job done. It is tablet friendly. [click to continue…]

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Small business owners have to wear many hats each and everyday. That applies to online business owners as well. If you are in this field to make a living off your website, you are going to have to know your SEO, be familiar with your content management system, and know a bit about your server too. These 5 cheat sheets could give you a crash course on these topics:

Server Headers 101: if you are in the business of web development or want to know how to diagnose your server issues or code faster, you should get yourself familiar with server header responses. Server Header 101 covers these.

SEO Cheat Sheet for Web Develoopers: this cheat sheet by SEOmoz shows you what it takes to optimize the on-page SEO factors for your website. [click to continue…]

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Every small business owner needs to network and connect with people who can help him/her get things done. Having an easy way to share your contact information with the world is nice though. That’s where business card templates come into play. They let business owners create a site to share their business’ contact information from. These types of sites can save business owners time and help them network more effectively.

If you are looking to create your own business card site fast, these 4 website templates are worth checking out:

DotMe Business Card: quite an impressive website template for those who want to share a little bit about themselves with the world and include their contact information and experiences too.

Business Card WordPress Theme: as the name suggests, this WordPress theme has been designed for those who want to share their contact information and background with the world. It is pretty simple looking and easy to set up. [click to continue…]

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As a business owner, you will have to wear multiple hats. Developing content and creating your own products are not everything you will need to focus on. Promoting your work is a must if you want to get your work the recognition it deserves. Every online business owner should know the basics of search engine optimization. Even if you don’t intend to do your SEO yourself, you should still know enough to make the right decisions for your venture. These 5 SEO cheat sheets won’t make you a SEO master but will save you time learning a bit about this topic:

WordPress SEO Cheat-sheet: many online business owners take advantage of WordPress to manage their content online. This powerful SEO cheat-sheet shows you how to optimize your WordPress site for the search engines.

15 Minute SEO List: contains over 70 factors that you may want to pay attention to get your website higher in the rankings (or at least give it the best chance to go higher).

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Infographics tend to get a lot of action on social networking sites such as Twitter and Facebook. There is a good reason for that. A well designed infographic can be a helpful tool for anyone looking to get a crash course on a certain topic or idea. These 5 infographics for startups do just that for anyone hoping to start a new venture soon:

Funding strategy: every startup needs to raise money at some point. There are plenty of ways to go about doing that (easy and complicated). This infographic by GrassHopper Group discusses some funding ideas for startups.

The small business landscape around the globe: a handy infographic by Intuit Small Business for anyone interested in starting a business in the U.S. or abroad. It shows how small businesses fair around the globe. [click to continue…]

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