Make Money with iPhone App Development

by cyrus on Apr 17

iPhone OS 3.0 Preview.

You don’t have to be a genius to realize the money-making potential in the iPhone world. The iPhone is still one of the hottest gadgets on the market, and things are going to heat up even more with the release of iPhone 3.0. What does that mean for you as an entrepreneur? Simple! You’ve got to start looking for ideas to take advantage of the new changes in the platform. The time is now to recruit your team and work on your ideas. The new platform will allow programmers to sell more add-ons from within their applications, which means you can earn even more money. But you’ve got to move quick and try to learn what others have done to generate revenue from their iPhone applications.

If you want to make a living from your iPhone efforts, you need to have an application that not only provides others with some value but could also go viral. Take iFart for example. It’s a very simple application that provides lots of fun memories for those who use it wisely. There are a lot of other apps that you can look at to get ideas about how to be successful with your iPhone development venture. Ultimately, it takes a bit of an effort to write applications for iPhone, so you don’t want to waste time and create something that people don’t want to buy.

Here is how to go about creating your own successful iPhone application:

  • Address a need: this point is tied closely to the last two. The need to have fun, to kill time, to manage tasks, or to find things fast can help you sell more apps. Some needs people die to get. Some others, people rather address for free or pass completely.
  • Market Research: do your market research to make sure what other applications address the same need as your app. You don’t want to create a paid application to address a need that is being fully addressed by a free iPhone apps on iTunes.
  • Market your app: have you wondered why some application developers manage to extract $$$ from their customers even though their applications are not that much different from free iPhone applications on iTunes?
  • Go Viral: you want to create an app that is not only useful but also encourages people to share it with their friends, colleagues, and others. The more innovative your app, the better chance you have of going viral.
  • Customer Service: No matter how perfect your iPhone app is, there will be folks who will have trouble using it. Make sure to address their questions and create goodwill in the process.
  • Updates: your job is not done once you have written your app. You’ve got to keep improving and listen to your customers to provide features that they are looking for.
  • Add-ons: the new platform provides an easy way to sell add-ons for your apps on iTunes. Make sure you plan this out to maximize your profits.
  • Price: Don’t get greedy. If you plan to have a long, profitable venture,  you may want to price your first app fairly low to allow enough folks to try your product and get to know your work. Just remember a lot of folks give their first apps up for free. Being greedy can hurt you in the long run. You can also create both free and paid versions to give your potential customers a chance to test your app for free and see why they need to upgrade.

There you have it. The more creative you get with your app, the better chance you have of make it big in this industry. Keep in mind creative doesn’t mean “cute.” You’ve got to provide a unique value to your users if you want to make it big time. I am afraid cute, useless apps won’t cut it here.

Your turn: how much success have you had with your iPhone applications so far?

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